SX. Sex, health, wellbeing.
SX Project is a new, Edinburgh-based service providing lifestyle advice, testing and counselling and for men who have sex with men.
Run by the HIV charity, Waverley Care, the service needed a brand approach that could sit alongside the literature, apps and products aimed at the target market. Immediately recognisable and inclusive to all those who could benefit from the service.
Following a successful launch, the service is already making a difference in helping men to make healthy lifestyle choices.
